MYOTO is a movespace – a compact, mobile home designed to be easily relocated, empowering homeowners to change their living location with greater flexibility. MYOTO's modern mobile homes are engineered to be energy-efficient and fully equipped, offering a wide range of customization options that allow homeowners to tailor their home to their unique needs and preferences.

MYOTO is a playful and lively brand name, inspired by the Finnish word "muoto," which means "shape" or "form." The "My" prefix in MYOTO immediately establishes a personal connection, signaling to potential customers that these homes are designed to evolve alongside their individual choices and needs. The "Oto" suffix in the MYOTO logotype creates a visual association with the roofed shape and wheel-based mobility.

The brand design concept revolves around the theme of movement expressed through lines. Humans are inherently made to move, and movement naturally seeks a path. MYOTO home designs incorporate line patterns inspired by nature, while the technological evolution is transforming the contours of homes to better align with the dynamic lifestyles of contemporary society.