The Galactico Privilege Program was created for clients loyal to Galactico’s shopping centres so they can pay less for the purchases they make and get a refund on some of the money spent. The loyalty scheme is an IT-based service giving clients more benefits and more convenient shopping. Despite the form, colour, material or service, and even irrespective of the purchase sum, part of the money spent accumulates in a points account and can be refunded in the form of a Galactico Gift Card! Also you can pay less at the point of purchase in over 400 of the Galactico malls’ shops. And that part of the money that’s refunded adds up! Galactico Privilege assures advantages at five Galactico malls around the city of Riga – Alfa, Origo, Galerija Centrs, Mols and Dole. 

Staris developed the Galactico Privilege Program launch campaign and a Galactico Privilege card design and identity materials. The privilege program’s image is fun, dynamic and inspirational. Just as contemporary communications with clients are regular via digital channels, the technological aspect was realised through the promotion of a Galactico app. The app gives clients even more benefits, hot news and limited opportunities only for Privilege clients.